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What we build

One product for each specific kind of night

We are not trying to make a shelf of forty SKUs. There are a handful of things that reliably interfere with sleep, and we make one product for each of them. If two products would do the same job, we ship the better one and drop the other.

Every formula lists its doses on the front. No proprietary blends, because a blend is how you hide a 5 mg sprinkle of the thing you advertised.

How we work

Three rules we don't bend

The team

A family business, run out of one kitchen table

There is no marketing department here. We are a family, and the people answering your email are the same ones deciding what goes in the bottle and what the label says about it.

That keeps us slow in the ways that matter. A formula ships when everyone at the table would give it to their own kid, and not before.